![US rapper Jay-Z during a photocall at Stansted Airport, to launch a new range of customised Reebok trainers, the S.Carter Collection Stock Photo - Alamy US rapper Jay-Z during a photocall at Stansted Airport, to launch a new range of customised Reebok trainers, the S.Carter Collection Stock Photo - Alamy](https://c8.alamy.com/comp/G65GXF/us-rapper-jay-z-during-a-photocall-at-stansted-airport-to-launch-a-G65GXF.jpg)
US rapper Jay-Z during a photocall at Stansted Airport, to launch a new range of customised Reebok trainers, the S.Carter Collection Stock Photo - Alamy
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Complex Sneakers on X: "On April 18, 2003, Jay-Z and Reebok launched the S. Carter Collection. Here's how it changed the sneaker industry forever: https://t.co/Yz0D1J9h8f https://t.co/ZDBdRwjaIZ" / X
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